SAXX Underwear Co. Ltd.

Saxx

SAXX’s heritage of revolutionizing underwear began in 2006. Since then the brand has been at the forefront of innovation in the men’s premium underwear category.

Based in Vancouver, BC, SAXX designs and sells comfortable, premium, high-performance men’s apparel tailored to support an active lifestyle. SAXX’s products are made from the highest quality functional fabrics to address the specific needs of each customer, ranging from everyday lifestyle pieces to high performance gear. SAXX offers a truly differentiated product with a unique design and patented technology. Today, SAXX’s focus remains the same: to equip men with game-changing, next-level apparel that allows them to move freely and without restriction – apparel that feels like it’s barely there, that elevates everyday experiences and that just works.

In December 2016, Los Angeles-based Brentwood Associates, a PE firm with extensive experience in Consumer apparel brands, completed a significant investment in SAXX Underwear Co. in partnership with management and the existing shareholder group.

https://www.saxxunderwear.ca/

INVESTMENT SNAP SHOT

  • Date of initial investment
    April 2010
  • Ownership

    Saxx is controlled by NLS Group Holdings Inc., which is in turn controlled by Krystal Growth Partners together with its co-investment partners. Management and Brentwood Associates are also shareholders.

  • Management Team
    CEO
    Wendy Bennison
    VP Product
    Adrienne Moser
    VP Finance
    Raman Gill

Hear what our partners are saying

Find out what those who have partnered with us are saying about their experiences.

READ TESTIMONIALS

Latest News

Fraser Valley Building Supplies converts stores in the West Kootenays with banner partner Lowe’s Canada / RONA

Krystal Growth Partners is pleased to announce the grand opening of the RONA Trail and RONA Nelson locations by its portfolio company, Fraser Valley Building Supplies (“FVBS”). The acquisition of…

READ MORE
CMH Acquisition Corporation Completes the Acquisition of Carmanah

Krystal Growth Partners (“Krystal”) is pleased to announce the completion of the privatization of Carmanah Technologies Corporation (“Carmanah” or the “Company”) effective August 16, 2019. Krystal, in partnership with James…

READ MORE
Krystal Growth Partners Appoints Brian Lau to Senior Associate Role

Krystal Growth Partners (“Krystal”) is pleased to announce the appointment of Brian Lau to the position of Senior Associate, effective June 17, 2019. Brian joins Krystal after a successful early…

READ MORE